Publishers are now afforded more robust solutions for marketing books and magazines in this digital age. Sophia's patented textual understanding process is the ideal solution for book and magazine publishers who need to:
- Improve on-line discoverability.
- Promote their frontlist by putting new titles in context their readers would enjoy reading.
- Mine their backlist for promotional tie-in opportunities.
- Drive discoverability on the publishers' websites as well as on their retailers' sites.
- Enrich their ONIX feeds to improve the discoverability of books.
Readers will benefit by being automatically presented with titles of interest to them.
Editors will benefit by being automatically presented with information that will allow them to make better acquisitions.
With Sophia, simple book and article descriptions match up with news headlines, social media feeds or other pertinent timely text and directly present relevant titles from the publishers’ full title list.
Contact us now for more information.